Wednesday, July 6, 2022

A Guide to Bond: Part 1 - "Casino Royale"

I have in stock an almost complete collection – in hardcover and paperback - of the James Bond novels printed by Jonathan Cape Ltd. and Pan Books Ltd., over the duration of the Twentieth Century. The bibliographic jiggery-pokery surrounding these books – in terms of placing them before serious collectors – is seriously brain-straining, so I thought I would share. This is a look at the very first Ian Fleming novel, the first in the Bond series, and its bibliographic history as overseen by both Jonathan Cape and Pan.

*****

Casino Royale (1953)

“The scent and smoke and sweat of a casino are nauseating at three in the morning. Then the soul-erosion produced by high gambling – a compost of greed and fear and nervous tension- becomes unbearable and the senses awake and revolt from it.”

*****

Published by Jonathan Cape Ltd., London

Printed by Lowe and Brydone (Printers) Ltd., London

Bound by A.W. Bain and Co. Ltd., London

Octavo; hardcover, with red spine titling and an upper board decoration; 218pp. First edition dustwrapper designed by Ian Fleming; later dustwrapper designed by Pat Marriott.

Plot Synopsis:

M sends Bond – impersonating a rich Jamaican playboy – to the Royale-les-eaux casino in Northern France in an attempt to bankrupt le Chiffre, the paymaster for a SMERSH-controlled trade union, by embroiling him in a game of baccarat. Vesper Lynd – personal assistant to the head of Section S (“Soviet Union”) - is sent along to support Bond’s role and watch the funds, while the CIA and the French Deuxième Bureau also send agents as observers. After a short but heavy confrontation, le Chiffre proves the more capable player, cleaning Bond out and leaving him wondering how to report his failure to M. Felix Leiter of the CIA shows up and offers Bond a lifeline by giving him access to US cash. The game continues – despite one of le Chiffre’s minders trying to kill Bond – and Bond takes the paymaster for eighty million of SMERSH’s francs,

Knowing that his life is forfeit if he does not recover his agency’s money, le Chiffre kidnaps Bond and Lynd and he tortures Bond to get the funds returned. However, SMERSH reacts more quickly than le Chiffre was able to anticipate, and an agent interrupts the torture session to kill le Chiffre for his ineptitude. He brands Bond on the hand - a Cyrillic 'Ш' for шпион (shpión, Russian for ‘spy’) – as a sign for any agent coming after him in future with specific orders to murder him.

As Bond recovers from his ordeal, he develops warm feelings for Lynd, and they eventually become lovers; he even contemplates leaving the Secret Service to be with her. They see a man named Gettler, who seems to be shadowing them, and, the next morning, Bond discovers that Lynd has committed suicide. Her note explains that the Soviet Union had imprisoned her Polish Air Force lover in order to coerce her into acting as a double agent for the Soviet Ministry of Internal Affairs. She had intended to flee the life of an agent with Bond but, seeing Gettler following them, realised that they would never be free of Soviet influence. Bond tells his agency of her duplicity and coldly finishes his report with the words, “the bitch is dead now.”

The Book:

Because Fleming was a little-known author at this stage of his career, only 4,500 copies of this book were printed, and most of those were sent to libraries. The avid collector will seek out a copy of this book that has the original first release dustwrapper (see below) and which has spent no time in a public lending library. Some nefarious retailers will try to remove the library markings from their copies, so caution is advised when approaching an instance of this work.

The binding of this book is a solid brown cloth-effect hardcover with spine titles echoing the typography of the dustwrapper: Fleming’s name is printed horizontally at the top, the title is printed vertically beneath this, and the publisher’s logo is at the spine heel. These titles and decorations are all printed in red. The upper board displays a single heart, also in red. The format is octavo, roughly 193mm x 130mm, and there are 218pp., without decorative endpapers or adverts. The title page echoes the typography of the dustwrapper, with the publisher’s logo in the centre just below the author’s name. Unlike the dustwrapper, this format remained in production (with the necessary adjustments to the publication details page and lists of other books by Fleming facing the title page) for the entire run of the hardcover release.

The Dustwrapper:

Probably reflecting a tentative sales approach in regard to an untested product, the dustwrapper for Casino Royale is relatively benign, and rests upon its typographical strengths. The front flap declares that it was designed by Fleming himself and this places it in similar territory with many of the successive wrapper designs. The ‘wrapper is grey, and the upper panel depicts a play upon the Nine of Hearts, with four bleeding hearts top to bottom on either side and single heart in the middle surrounded by a wreath. The titling is a little flamboyant in yellow and the wreath bears a discreet motto which declares “A Whisper of Love; A Whisper of Hate”: for those paying attention this gives the lie to the notion that this might be any kind of sedate work of modern literature or, possibly, a guide to card games. The lower panel carries a 1943 pencil sketch of the author by a Naval associate, Robert Bartlett, with intimations that it was done while Fleming was engaged upon secret service skulduggery of some kind. A biographical sketch beneath this puts Fleming in the context of his brother Peter Fleming, “the more famous writer”. The corners of the dustwrapper are all clipped, but a true, un-price-clipped example will show the price of “10s. 6d. net” on the front flap. This is the wrapper of the true first edition; the fourth edition replaced the artwork with a more colourful design:

The replacement ‘wrapper is a workmanlike effort by Pat Marriott which nevertheless contains some degree of subtlety. When faced with a brief that involves playing cards, naturally the artist will turn to the iconography of the card deck for inspiration. The upper panel shows a Queen card – upright, Hearts; upside-down, Spades – indicating a double nature at work and hearkening to Vesper Lynd’s double-agent status. The figure lifts a toasting glass with one hand while holding a letter marked “O.H.M.S.S.” (“On Her Majesty’s Secret Service”) in the other. There is nothing really offensive about the imagery here – the figure of the Queen card highlights the impact of Vesper Lynd in the narrative and speaks to her treachery without really letting any cats out of the bag. The lower panel and rear flap contain lists of other Fleming titles, with reviews of the novel on the front flap. The corners are clipped but a true, unclipped dustwrapper will show a price of “15s. net” on the front flap. This is the dustwrapper that was used for the 1963 edition – the last hardcover edition of this novel produced during Fleming’s lifetime, although the design was used well into the 1980s before being retired. The fourth edition release does not credit Pat Marriott as the artist; later editions do.

Pan Paperback releases:

(It’s worth noting that other publishers picked up the book towards the end of the Twentieth Century – my paperback collection focusses only on the Pan releases and excludes, for example, the Fontana Bond editions produced by William Collins. As well, there are some holes in the collection – specifically in terms of the “white model” and “still life” issues. Where I do not have specific bibliographic details – page number counts or the presence of adverts, for instance – I have designated these unknown quantities with Xs.)

Casino Royale – A Secret Service Thriller

Published by Pan Books Ltd., London

First printing, 18th April 1955;

Second printing, 1955

Pan Books, No.334

Octavo; paperback; 159pp. (+1p. of adverts). “Painted Pans” edition: cover by Roger Hall

This was the first of what collector’s would later come to call the “Painted Pans” – the early Bond releases by Pan Books were all designed with images of the characters done in oils. The roster of artists changed constantly at the start, probably due to taste or availability, but they eventually found the best fit first in Sam Peffer and then Pat Owen.

What this release displays more than anything else is the artist’s infidelity to the text. The figure of Bond playing cards on the front cover is a comfy, middle-management type with blonde hair, someone more likely to be seen on an Enid Blyton cover, or a Ladybird Book. This image probably lent weight to the blonde Daniel Craig taking over the cinematic role later on; but fortunately, later artists actually seem to have taken the time to read the book before putting brush to canvas.

Casino Royale – Enter James Bond: Secret Agent!

Published by Great Pan/Pan Books Ltd., London

Third printing, December 1958;

Sixth printing, 1960.

Great Pan No.G198.

Octavo; paperback; 158pp. (+2pp. of adverts). “Painted Pans” edition: cover by Sam Peffer.

A better representation of the main character is given precedence here: the focus is all Bond, not the card games. Vesper is left to cringe in the lower left corner, across from a night-time scenic silhouette of the casino. Peffer was the ‘go-to’ guy for Bond at this stage.

Casino Royale – Enter James Bond - Secret Agent!

Published by Great Pan/Pan Books Ltd., London

Seventh printing, April 1961;

Eighth printing, 1961.

Great Pan No.G198.

Octavo; paperback; 158pp. (+2pp. of adverts). “Painted Pans” edition: cover by Pat Owen.

With the shift to Pat Owen as the Bond artist, an attempt was made to trademark Bond as a recognisable character for marketing purposes. Consequently, these early covers display a banner across the bottom quarter of the front cover, showing a James Bond placeholder who looks more like Leslie Charteris’s “Saint” than Bond himself. This banner was replaced in later editions.

Owen’s artwork concentrates on the character of Vesper Lynd, showing her full forward in alluring evening dress. The background gives us a vignette of the infamous torture scene which was otherwise largely downplayed in discussions of the book.

Casino Royale – Enter James Bond: Secret Agent!

Published by Great Pan/Pan Books Ltd., London

Ninth printing, April 1962;

Eleventh printing, 1962.

Great Pan No.G198.

Octavo; paperback; 158pp. (+2pp. of adverts). “Painted Pans” edition: cover by Pat Owen.

With these releases, the banner showing Bond was replaced by a yellow strip emblazoned with the silhouette of a pistol and two bullets against Bond’s call sign of 007. In export editions, the price was left off the cover, allowing overseas dealers to sticker the book at local rates.

Casino Royale – Enter James Bond: Secret Agent!

Published by Pan Books Ltd., London

Twelfth printing, January 1963;

Pan Books No.X232.

Octavo; paperback; 189pp. (+3pp. of adverts). “Painted Pans - X-series” edition: cover by Pat Owen.

In 1963, Pan Books took over direct publication of the Bond series once more and re-numbered them in doing so. These numbers were all prefaced by an ‘X’ and thus we have the ‘X-series’. The covers were the recycled Pat Owen images. The shake-up was probably part of a streamlining process in preparation for what would be coming next, with Raymond Hawkey taking over creative control later in the year, and was likely a concerted attempt to use up excess printed copies of the text block. This was, therefore, the last hurrah for the “Painted Pans”.

The back cover of this edition shows a monochrome author portrait of Ian Fleming. This portrait was taken by Cecil Beaton and is rather effete, what with the bowtie and the cigarette holder.

Casino Royale

Published by Pan Books Ltd., London

Twelfth printing, May 1963;

Twenty-fourth printing, 1966

Pan Books No.X232.

Octavo; paperback; 189pp. (+3pp. of adverts). “Hawkey” edition: cover design by Raymond Hawkey.

Raymond Hawkey’s approach was fairly innovative: rather than trying to depict the particulars of the narrative contained between the covers, he relied on the reader’s imagination and allowed them to project themselves into the world of the books. Consequently, all of the covers which he designed are rather flat and show touchstone props that were chosen to connect the reader with the action. Hawkey’s other innovation was to place the name “James Bond” in bold, large letters at the top of the front cover – this was done to make the books leap out at casual viewers browsing in newsagents and bookshops. Fittingly, the cover for Casino Royale, shows a green baize background upon which lie three cards and a bank cheque for a phenomenal amount of cash. As a call-back to the first edition of the book, the one card that is face-up is the Nine of Hearts. As with the earlier release, the back cover has the picture of Fleming taken by Cecil Beaton.

It's interesting to note that the transition to the new cover took place while the previous edition was still in production. The early issues of the Hawkey design were new covers wrapped around the earlier text blocks. Thus, the early Hawkey editions are still considered to be the Twelfth Printing, rather than the Thirteenth

Casino Royale

Published by Pan Books Ltd., London

Twenty-eighth printing, July 1969.

Octavo; paperback; XXXpp. (+Xpp. of adverts). “White Model” edition.

With the advent of the 70s it was felt that a change in the covers was needed. This gave rise to a series of cover choices which have been tagged as the “white model” series, for the fact that each cover has a white background and features a photographic image of a woman in clothes (or not) with props appropriate to the action of the novel. The large name at the top of each book was retained from the preceding Hawkey series of novels. For Casino Royale, the woman is wearing a green evening gown with long white gloves and is resting against an ornate dining chair; the title of the book appears above her in red beneath the bold banner heading for the series, “James Bond”.

During this period, Pan changed its logo and the edition of The Spy Who Loved Me was the first of the Bond titles to bear this two-colour badge (the original logo was just black). Since Casino Royale was only printed in this format once, all copies have the old monochrome logo. The back cover of this edition displays the Horst Tappe author portrait of Ian Fleming (still with a cigarette holder but now moodily enshrouded by smoky plumes) along with the then-new nine-digit International Standard Book Number (ISBN) code which had come into force in 1970.

Casino Royale

Published by Pan Books Ltd., London

Twenty-ninth printing, July 1972.

Thirty-third printing, June 1976.

Octavo; paperback; XXXpp. (+Xpp. of adverts). The “Still Life” series.

From 1972 to 1977, the “white model” series gave way to the “Still Life” printings. These paperback versions were graced with a photographic image of a collection of objects which held a resonance to the action within the covers. Casino Royale’s cover shows Le Chiffre’s false teeth and Benzedrine inhaler alongside a casino card shoe; a box of Gauloises cigarettes; the bamboo carpet beater used to torture Bond; a hunk of butter sitting in a bowl of ice and some caviar in a spoon, which reference meals shared by Bond and Vesper Lynd; a strip of bandage and a diamond brooch; a hotel registration card and a cockroach, emblematic of some of the hotel locations referenced in the tale; and a photo of Vesper. With each of these covers, the image wraps around to the back cover, giving plenty of scope to display all the required items.

As part of the marketing for this series, a special boxed edition of four titles (Dr. No, Goldfinger, Casino Royale and From Russia, With Love) was released in a specially printed slipcase, the images of the objects from each of the three books involved were combined for the slipcase cover and were obviously taken at the same time as the individual book covers.

The Movies:

It’s well-known that the Broccoli machine which put the Bond novels onscreen missed out when the rights for Casino Royale first became available. Nevertheless, they steamrolled on, kicking things off with “Dr. No” (1962) and getting the whole Bond movie phenomenon underway. Those possessing the rights for the celluloid interpretation of Casino obviously felt that the whole Bond thing was too ridiculous for words and so, the movie they concocted was patterned along those lines. The 1967 film has little or nothing to do with the book and was simply a cameo vehicle for a plethora of movie stars resting on their laurels and a showcase for those up-and-coming. Notoriously Peter Sellers and Orson Welles couldn’t stand to be in each other’s company, so scenes of them playing baccarat were filmed separately using stunt doubles. Interestingly, Ursula Andress, who played “Honey Rider” in the movie of Dr. No, plays “Vesper Lynd” in this film. Releases of the book that appeared at this time made reference to the movie as quite distinct from the contents within their wrappers.

2006 saw the rights to the book made available to the Broccoli empire and, with Daniel Craig taking over the role as James Bond, the filmic world of Bond was set to reclaim the one piece of Fleming merchandise that was always tantalisingly out of reach. This version takes some liberties with the narrative (as do all of the Bond films to some degree) but – apart from the colour of Bond’s hair – remains mostly faithful.

Movie Tie-in Releases:

Casino Royale

Published by Pan Books Ltd., London

Twenty-fourth printing, June 1966;

Twenty-seventh printing, 1968

Pan Books No.X232.

Octavo; paperback; 189pp. (+3pp. of adverts). Robert McGinnis, cover design.

Although Pan Books had nothing to do with the movie release of Casino Royale, they obviously decided to capitalise on the film’s existence by riding its coattails. The front cover of this printing shows a naked woman in body-paint carrying two silenced pistols and with the words “James Bond 007 Casino Royale” emblazoned upon her. Beside her appear typed words, seemingly taken from a memorandum penned by “M.”, extolling the virtues of the new movie while declaring it to be nothing like the book. The cover was retained for four printings. The image on the cover which wraps around to the back, was taken from the movie promotion and a list of the cast members and their characters from the 1967 film was reproduced on the back cover.

*****

“‘Yes, dammit, I said “was”. The bitch is dead now.’”

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